Andy Van Solkema

Website Design

2024
Andy Van Solkema wanted to create a channel to connect with prospective clients for his consulting and coaching services for businesses. The goal was to allow users to learn about his background and accomplishments, understand his expertise and offerings, and provide call to actions that lead future engagements.

Communicating Experience

As a well-experienced professional, the website features a carousel of past collaborations and relationships that emphasize the high level of experience Andy has to offer.
Animated logo carousel

In-Depth and Approachable

To keep information digestible while also providing the option to see more in-depth details, certain graphics have a collapsed version that shows a brief overview of the content. Expanding that component reveals more information and expands the accompanying diagram.
Orders of Design graphic on the About page
Leadership Agility graphic on the About page
Expertise and outcomes for consultations with external oppotunities displayed

Distinct Disciplines

To allow users to easily learn about the services that best align with their needs and goals, pages are labeled for each area of expertise with brief insights into thought processes and methods for success.
The Internal graphic toggle on the Consult page
Details of coaching expertise and outcomes
Basic information form to subscribe to IO newsletter

Call to Action

The call to actions to connect are featured prominently in the navigation to ensure higher conversions of visitors to engagements.
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